⬤ About MAPS
What is MAPS?
MAPS is Sunstone’s in-house technology that uses various market factors to identify and target the most relevant companies for a business’s needs. It serves as the foundation for all of Sunstone’s products.
The Power Behind Our Products: Market Activity Profiling System
At the heart of our market intelligence solutions is Market Activity Profiling System (MAPS), a sophisticated system that helps businesses understand their markets more effectively.
MAPS is not a standalone product but a core technology that drives the insights and data we provide. By analysing digital footprints and market activities, MAPS offers a more nuanced view of companies and their operations, enabling us to deliver high-quality market intelligence.
Shortlisted for Innovation of the Year
MAPS was recognised by the AI and Analytics Institute for transforming how businesses target their ideal markets using data.
Comprehensive Market Categorisation
Discover over 20 different MAPS data dimensions to get a 360° view of the companies that matter most.
Precision Targeting
MAPS goes beyond traditional industry codes to help categorise and pinpoint unique market opportunities.
Hyper-targeted sales leads that deliver results
MAPS works by reading thousands of data sources on each business to compile dozens of key data points — helping you understand the companies that matter, faster.
Discover market opportunities you didn't even know you had
Take the guesswork out of sales and marketing
More efficient campaigns, GTM strategies & conversions


How MAPS Enhances Our Solutions
MAPS is a key component of our technology stack, working in tandem with other advanced tools to provide comprehensive understanding of the market. By leveraging MAPS alongside our other technologies we can:
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Deliver Accurate Insights
Provide businesses with a clear and accurate picture of their target markets.
Uncover More Opportunities
Identify emerging trends and untapped markets that align with our clients’ goals.
Provide Better Data
Using MAPS we can provide unique data categories and points that aren’t offered anywhere else on the market.
Help Refine Strategies
Offer actionable data that helps businesses optimise their sales and marketing efforts.
SaleSight Lite
For identifying new opportunities & validating business ideasWhether you’re just starting out or looking to expand, we’ve got solutions tailored to your business needs.
For startups and early stage businesses, where every decision counts, our SaleSight Lite package is designed to help you find your ideal customer and validate your business quickly.
SaleSight Pro
Comprehensive market analysis for established companiesFor established businesses looking to drive revenue and scale, our SaleSight Pro package offers comprehensive market analysis and actionable insights to help you refine your strategies and maximise ROI.
A data partner you can trust
Our clients trust us to deliver high-quality, compliant data solutions that support scalable growth and informed decision-making.


Established in Ireland
A trusted, Ireland based company with a team of 10+ data experts


GDPR Compliant Data
Strict compliance procedures prevent fraud and ensure our data is high quality


Verified CRO Financials
A clean, verified pool of CRO financial data for reliable market insights.